A Charm Collar As Unique As Your Dog

Every Dog Has a Story

Just as every dog is unique, so is every one of our charm collars because, once you've chosen the right size collar, you get to pick, charm by sterling silver charm, the perfect story of you and your dog.

Is she sassy?

Is he shy?

Do the two of you like to run and jump, or do you prefer to cuddle on the couch?

It's your choice, because no-one knows your dog like you do.

... and, once you're done, you'll have a one-of-a-kind collar that tells the world the unique story of you and your best friend.

Build Your Collar
First... Choose Your Collar

Explore charms with a little personality for every dog lover.

Then, Choose Your Charms


Our charms (and clasps) are all crafted in solid sterling silver and rhodium plated to prevent tarnish, increase scratch resistance and increase shine. Additionally, many charms feature colored enamel, gold-plated accents and gem stones.

Then... Choose Your Charms
Then… Choose Your Charms
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